That’s because they’ve entrusted their message to design agencies and graphic artists who may know everything under the sun about Photoshop…but have never read a single book on how to write content that sells. All too often, these teams focus on creating clever campaigns to help their clients “stand out” in the market.
But the hard reality is clever confuses. And confusion costs you sales.
That’s where A3K’S StoryBrand Certified Guide comes in. StoryBrand uses a proven 7-part framework to increase engagement among potential customers and increase conversion, which will help you grow your business. How? By creating a clear and compelling brand narrative that puts your customer’s problem at the heart of the story.
This foundational narrative is then executed across all aspects of your brand collateral to drive significant results.
As a long-time sales professional, I know the frustration that comes with seeing marketing efforts fall flat. Since our first project over thirteen years ago, I’ve exclusively recommended A3k to companies looking to gain a stronger foothold in their markets. Why? The result’s always the same: A3k’s approach to messaging leads to stronger sales.
Faced with breaking into a new, highly regulated market, we needed guidance navigating our options and implementing a marketing plan. With A3k’s help, we went from “never heard of you” to nearly $300 Million in new sales in just under three years.
Before A3K, I struggled to get in front of new, qualified prospects. Thanks to the marketing strategy we put in place, people now reach out to me specifically because they’re interested in the products and solutions I have to offer. I estimate our net profit margin for Year 1 with A3k had us just over a 200% return on our marketing investment.